Maximising Northern Ireland’s Tourism Potential
General

Maximising Northern Ireland’s Tourism Potential

Statement by TUV Westminster candidate Timothy Gaston:

“Northern Ireland has  many  unique  selling  points  when  it  comes  to  tourism.  In my own North Antrim we have the  world renowned Giant’s Causeway while across Northern Ireland there are superb  golf  courses  which  have helped  foster  the talent  of world  class golfers and cultural  attractions  like  the Twelfth need to be marketed much better.

“Northern Ireland is being held back and prevented from making the most of these uniquely  Northern  Ireland  selling  points.  On  the  international  market  Ireland  is  sold  as  a single destination by the cross border body Tourism Ireland. Tourism NI is even prohibited from  promoting  Northern  Ireland  in  GB,  only  Tourism Ireland  can  do  so.  This  nonsensical  constraint is hampering the growth of our tourism industry. Given the importance of the sector locally this is particularly an issue when it comes to North Antrim.

“Last year the outgoing head of the Northern Ireland Tourist Board (now Tourism NI) Alan Clarke summed up the problem:

“We [Northern Ireland] are putting a third of the money in [to Tourism Ireland] and we get  around 10 to 11 per cent of the holidaymakers coming to the island.  So Northern Ireland is paying beyond its share”.

“TUV  believes  that  we  need  to  break  free  from  the  shackles  of  Tourism  Ireland  and promote Northern Ireland as destination in its own right. Sadly, DETI under DUP control has done nothing to achieve this.

“A large number of Northern Ireland visitors come from mainland UK. TUV is committed to maintaining our port and airport links to ensure that this increases, but access to our international airport must be enhanced by a direct rail link.”

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